British bacon brand, spolitpig, pride themselves on their responsibly farmed and award winning bacon. Supplying customers through major UK retailers, including Morrisons, Costco and Tesco, Spolitpig required a robust brand narrative, consistent with their responsible ethos.
Creating rich, engaging content across their customer touch-points was crucial – from new web and digital infrastructure, to social media campaigns and POS materials. This integrated approach has increased customer dialogue, engagement and loyalty, leading to continuing return on investment.